How to Navigate the Choppy Waters of Business Negotiation!


 How to Navigate the Choppy Waters of Business Negotiation!



 AM Total Business Solutions Ltd -

        By Angela Morris

On a daily basis the majority of us are involved in some form of negotiation at some level (think about it) and for those of us in business this task cannot be avoided however it can definitely be successfully navigated!




So what exactly is “negotiating”?

This could be described as:

“The act of discussing an issue between two or more parties with competing interests with an aim of coming to an agreement”

Here are some primary keys you can use when entering, what I call, the choppy waters of negotiation:

  1. Ensure that you are talking to the decision-maker– don’t waste an hour or even two only to have to be passed on to someone else.
  2. Make sure you are prepared- do your homework about the company or individual you are negotiating with, otherwise how will you know their needs/weaknesses and leverage them to your advantage?
  3. Try and talk to others who may have had encounters with your potential client– this may help you build a picture of who you are dealing with!
  4. Have a goal or target in mind before you hold the meeting-keep it realistic but ultimately, be firm about what you want!
  5. Have something to give away (some freebies) without upsetting your negotiating position-everyone likes complimentaries!
  6. If you are buying goods or services, do not divulge your budget or other financial limits in your negotiating position-you may end up with a cheaper but also poorer version of the product!
  7. Be humble in your approach– let your goods and/or services do the major talking!

Finally…Always remember that during the course of the negotiation, the goal or objective may be modified if there are changes in the opportunity and other unanticipated actions by either party. And finally again…If you don’t ask you won’t get! Why? Because…

Life’s Too Short!

(which is the same title of my new business self-help ebook

which you can purchase at the website shop for only £2.99)


Life's Too Short - by Angela R Morris

            Life’s Too Short –  So handle your business!    £2.99                         by Angela R Morris



Useful links:

The secret art of negotiating-take your ego off the table

How to conduct successful negotiations

Support with negotiating skills




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